Love is Blind (LiB) has just released its second season on Netflix and again it’s must see TV as a bunch of singletons get engaged ten days after meeting. A handful get married just four weeks after they first meet.
This might seem crazy, but it works. So why does it work and what can you learn from this if you’re currently looking for a cofounder?
[Before we get into it, you might be skeptical about this. “Sure there’s similarities between finding love and finding a co-founder, but there are some pretty important differences?? I don’t know if I believe Love is Blind is actually going to result in successful marriages!” Those things are a blog post (or book) in themselves. What I explore here is actually how smart the Love is Blind process is, and why it could work, based on what I’ve seen work at EF.]
Not everyone has access to a cofounder (or life partner) they have known since high school. And even if they did, that might not be the right fit for them. At Entrepreneur First (EF) we’ve seen how hard it is to find a cofounder. and have developed a product that helps individuals find their cofounder in just 8 weeks from a pool of strangers.
I was interested to see how similar the LiB and EF processes were. Here’s what you can learn.