AI Palette

AI Palette creates successful FMCG product concepts at speed.

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AI Palette is world’s first Artificial Intelligence platform for FMCG Product Innovation. AI Palette creates winning product concepts in line with a brand’s personality & its existing product portfolio. It does this by garnering insights from millions of digital conversations and coupling them with the internal company data to create product concepts which addresses the unmet needs of consumers.

Founders:

Som Gan Choudhuri

Experience in the FMCG industry, worked on product innovation across multiple geographies

Himanshu Upreti

Extensive experience in big data analytics and machine learning
Sectors:
Advertising/Marketing
Location:
Singapore, 2018

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