Every successful digital product is built around accurate, reliable and complete customers’ insights.

Software and gaming companies spend 15 billions a year setting up teams and tools to uncover them.
However, as volume and diversity of user research data increases, current methods of extracting insights are expensive and inefficient. 50% of the available information is not used and valuable insights get lost.

That’s where we come into play!

Combining affective computing and generative AI, Flippit allows product and marketing to continuously and automatically extract actionable insights making full use of their user research data.