US$120B of fresh food is thrown away by grocery retailers in Europe, because deciding how much to stock is really challenging: order too little and lose sales, order too much and have waste, killing margins.

Freshflow automates ordering by placing the perfect order for every product, every day. Their AI considers dozens of real-world factors to do this. Plus, they guarantee success: they only charge for the items that really do sell and buy back the ones that don’t.

Freshflow is already being used in more than 5 locations of Germany’s biggest retailer and multiple (“10-minute”) quick commerce players.