Our vision is to revolutionize fruit and vegetable production to help farmers solve food security globally.

30% of fruit and vegetables produced don’t make it into grocery stores due to quality issues. Digitizing production will help growers intervene early, increasing marketable yield, sustainability, and the amount of food produced on existing acreage.

Vivid Machines is developing a spectral sensor and computer vision technology to digitize permanent and specialty crop production, integrating into existing farm workflows and capturing plant-level data below the canopy, across production.